Ambassadors

Roger van Damme

Meanwhile, Roger van Damme needs no introduction, as he has become a household name in the Flemish culinary world. The Dutch chef, pastry chef, presenter of various cooking programs, and winner of numerous awards, including Gault & Millau and Michelin, knows how important good ingredients are.
That's why he became an ambassador for our quality brand!

Chloé Kookt

Chloé from Chloé Kookt conjures up pure, colorful dishes on the table every day that make everyone want to cook themselves. She consciously chooses high-quality, seasonal ingredients – with a great love for our Hoogstraten strawberries. As an ambassador, she inspires with recipes that are simple but full of flavor.

Loïc Van Impe

Loïc Van Impe is a self-made cook who grew into a culinary phenomenon on television and social media without classical training. With his creative recipes, playful style and love for cooking, he managed to conquer Flanders and Wallonia. Today, he is the proud ambassador of Hoogstraten, where he makes the most of his passion for fresh produce.

JustJade

Jade De Winter, better known as JustJade, is a creative jack-of-all-trades who inspires her followers daily with lifestyle, fashion and fun content. She is not only a familiar face on YouTube and Instagram, but also an enthusiastic foodie with a weakness for pure and local. As an ambassador of Hoogstraten , she shares her love for our fresh produce in her own tasteful way.

LizzyLizzBlog

Liesbeth Buyse of LizzyLizzBlog is a passionate food lover who shares her love for good food and fine wine through simple, flavorful recipes. With a preference for Belgian seasonal produce, she shows that cooking doesn't have to be complicated to be delicious. As an ambassador of Hoogstraten , she proudly incorporates our strawberries and other local hits into her dishes.

Laura Van Den Broeck

Laura Van den Broeck is a sports coach, foodie and the brains behind Be Fit Be Awesome. With her no-nonsense approach, she makes healthy living achievable and fun. As an ambassador for Hoogstraten , she happily incorporates our strawberries into her energizing recipes.

Discover their recipes here

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